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Selena Matthews' work experience includes roles at multiple companies in the advertising and media industry. Selena began their career at Golley Slater in 2012 as a Senior Media Executive and worked there until 2015. From 2015 to 2017, Selena worked at John Ayling & Associates as an Account Manager. Selena then joined Zenith in 2017 as a Planning Director, before moving to the7stars in 2018 as a Client Lead. Since July 2023, Selena has been working at Goodstuff as a Business Director.

Selena Matthews attended the University of Leeds from 2008 to 2011, where they pursued a Bachelor of Arts (BA) degree in Economics and Philosophy.