Anita Samuelson

Vp, Total Rewards at GoodRx

Anita Samuelson has extensive experience in the field of total rewards, compensation, and benefits. Anita currently holds the position of VP, Total Rewards at GoodRx since April 2022. Prior to this, they worked at The Trade Desk, where they held various roles, including Sr Director, Total Rewards, Acting Head of Total Rewards, and Director, Global Compensation from April 2019 to March 2022.

Before joining The Trade Desk, Anita worked as a Senior Compensation Manager at Cylance Inc. / BlackBerry from June 2018 to March 2019. Anita also served at QLogic / Cavium, where they held the positions of Group Manager, Compensation and HRIS, Group Manager, Compensation, Benefits, HRIS, and Sr Manager, Compensation and Benefits from August 2015 to June 2018. In these roles, they were responsible for managing domestic and international compensation and benefit programs, executive compensation, salary structures, bonus plans, equity plans, and deferred compensation.

Anita also gained valuable experience at Experian, where they worked as a Senior Compensation Specialist from September 2011 to March 2015. Additionally, they worked as a Compensation Consultant at Anita E. Samuelson, LLC from July 2010 to September 2011 and as a Senior Manager, Executive Compensation at BDO Seidman from April 2008 to July 2010.

Early in their career, Anita worked at Towers Perrin and Tillinghast-Towers Perrin as an Executive Compensation Consultant and Consulting Property/Casualty Actuarial Analyst, respectively. Anita started their professional journey at CNA Insurance as a Property/Casualty Actuarial Analyst.

Throughout their career, Anita has showcased their expertise in compensation consultation, program evaluation, recommendation development, and interacting with various stakeholders. Anita'sexperience spans multiple industries and they have gained valuable skills and knowledge in the field of total rewards and executive compensation.

Anita Samuelson completed their education at Penn State University from 1993 to 1997, earning a Bachelor of Science degree. Anita'smajor was Actuarial Science, with a minor in Mathematics. In addition to their degree, Anita also holds certifications as a Certified Compensation Professional and a Certified Executive Compensation Professional from WorldatWork. The specific months and years of when they obtained these certifications are not provided.

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