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Oriana Gutiérrez has been working in the digital marketing field since 2014. Oriana began their career at Linio Group, where they held the roles of Regional Inbound Analyst - Commercial and Team Leader Regional. In 2018, they moved to Más que Digital as a Coordinador de Sala Situacional (Reputación Online). In 2019, they joined Norte Digital LATAM as a Senior Digital Planner and SEM Analyst. In 2020, they started working at iProspect Chile as a Paid Media Manager. In 2021, they moved to Betterfly as an ACQ Leader and Inbound Channel Manager, and in 2023, they joined GoodMeal as a B2B Marketing Manager.

Oriana Gutiérrez has a diverse educational background. In 2010, they completed a Licenciatura in Comunicación at Universidad Católica Santa Rosa. In 2015, they obtained a Locutora degree in Radio y televisión from Universidad Central de Venezuela. In 2017-2018, they completed a Diplomatura in Marketing Digital from Instituto Internet. In addition, they have obtained several certifications from institutions such as Semrush, HubSpot Academy, Google, and Google Digital Academy (Skillshop). These certifications include Examen de principios fundamentales de SEO (2022), Hubspot Marketing Software Certified (2022), Certificación en Display de Google Ads (2020), Certificación en Video de Google Ads (2020), Certificación sobre las Campañas de Búsqueda de Google Ads (2020), Google Analytics Individual Qualification (2020), Certificación en Ventas de publicidad digital (2019), Certificación de anuncios de Shopping (2020), and Fundamentos de Google Ads (2019).