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Samantha Anderson has a diverse work experience in the field of paid social media and media buying. Samantha started their career as an Assistant Media Buyer at OmnicomMediaGroup USA in July 2015 and later became a Jr Media Buyer in November 2016. Samantha then advanced to the role of Media Buyer in November 2017 and worked in this position until June 2019. Following this, Samantha joined Haworth Marketing + Media in July 2019 as an Analyst in Paid Social Investment and later transitioned to the role of Planner in October 2020. Samantha worked at Haworth Marketing + Media until July 2021. Currently, Samantha is employed at Goodbye Vanilla, where they began as a Sr Paid Social Specialist in July 2021 and currently holds the position of Manager, Paid Social Media starting from May 2023.

Samantha Anderson earned a Bachelor's Degree in Broadcast Journalism/Television from Columbia College Chicago, spanning from 2011 to 2015. Furthermore, Samantha obtained a Facebook Certified Media Planning Professional certification from Facebook in May 2021.