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Ana Paula Estévez is a seasoned creative professional with extensive experience in the advertising and marketing industry. Currently serving as a Senior Creative at Media Lab Agency since June 2024, Ana Paula previously held similar roles at Goldfish, where responsibilities included developing creative strategies focused on Influencer Marketing for renowned brands such as Mondelez and Pepsico Colombia. Prior to that, Ana Paula was the Digital Creative Director at METEORO AGENCIA, overseeing creative strategies and digital content for brands including Appleton and SKYY Vodka. Experience as Director Creativo for HUAWEI Latam and various roles in community management and content creation for leading companies such as Volkswagen and Mattel further showcase Ana Paula’s diverse skill set. A graduate of Universidad de la Comunicación, S.C., Ana Paula has consistently demonstrated expertise in creating impactful marketing and advertising initiatives.