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Alexander Choi began their career in 2016 as the Founder and Marketing Consultant of Alex Choi Photography. In 2019, they became the Co-Founder and Member of the Executive Board of the UChicago Impact Investing Group. In 2020, they worked as a Growth and Marketing Intern at Campuswire, as well as a Venture Capital Intern at Zebra Technologies. In 2021, they were a Venture Capital Intern at Zebra Technologies and Founding Advisor at Tech Circle. In 2022, they became the Co-Founder & CEO of Natuur Brands. Finally, in 2023, they became a Founder Network Member at Gold House.

Alexander Choi attended Hinsdale Central High School from 2014 to 2018, graduating with a High School Diploma. Alexander then attended the University of Chicago from 2018 to 2022, earning a Bachelor's degree in Economics with a Specialization in Business Economics. Alexander is currently attending The University of Chicago Booth School of Business to pursue a Master of Business Administration (MBA).