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Lori Bender is an experienced Senior Copywriter with a strong background in brand voice development and multi-channel marketing across various industries, including senior living and healthcare. Since June 2020, Lori has served as the in-house lead copywriter for American House Senior Living Communities, overseeing all consumer-facing and internal communication materials. Prior to this role, Lori worked freelance for notable companies such as The Hartford and Forum Health LLC, contributing to brand relaunches and executing marketing campaigns. Additional experience includes positions at leading advertising agencies, such as Leo Burnett and Doner Advertising, where Lori focused on digital properties, campaign development, and content specialization. Lori holds a Bachelor of Science degree in Journalism from Central Michigan University.