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Amer G. has a diverse work experience spanning various industries and roles. In 2018, they co-founded Praella and served as the CEO, focusing on creating beautiful and smart user experiences through data analysis. Amer also received recognition for their work, including being certified as a Great Place to Work, achieving a high ranking in the Fortune Best Places to Work, and winning a Webby Award. In 2023, Amer became an Academy Member and Judge for The Webby Awards. Before Praella, they worked as an eCommerce Advisor at AlphaSights starting in 2019. From 2021 to 2022, Amer was the CEO of HulkApps. Prior to that, they held multiple positions at EMPIST (formerly Digerati Group), including VP Digital Services and VP of Marketing, where they implemented cost-effective technology solutions for businesses. Amer was also a Co-Founder/CMO/Head of Digital Services at Lumia Marketing Agency, which was later acquired by EMPIST. In 2013, they served as the Chief Marketing Officer at Optyn, helping businesses grow through email marketing. Amer's earlier experience includes working as an Execution Leader at JCPenney in 2012 and as a Team Leader at Target from 2005 to 2009.

Amer G. attended Northeastern Illinois University from 2009 to 2011, where they pursued a degree in Political Science with a focus on International Relations and Affairs. In 2013 and 2014, Amer G. studied at Stanford University, specializing in Management Science and Engineering in Entrepreneurship, although they did not complete a degree during this period. Prior to their university education, Amer G. attended Amundsen High School, although specific dates or areas of study at the high school were not provided. Additionally, Amer G. obtained a certification as a Shopify External Education Alpha/Beta Tester from Shopify in February 2023.