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James Fiddaman is a technology professional with extensive experience in software development and engineering. Currently serving as Chief Technology Officer at GENERA LABS since August 2022, James previously held roles including Lead Unity Developer at Corporation Pop and Unity Engineer at Sumdog. James has a strong background in Unity development, having worked as a Unity Developer at VU.CITY and YR Live. Additionally, James has experience in account management and sales from positions at AVMI and a brief tenure as an Anti-Money Laundering Temp at Charities Aid Foundation. Academically, James pursued an MMathPhys in Mathematics and Physics at the University of Warwick.