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Dulce Barocio currently serves as the México Country Manager for Globalbitz, beginning in October 2023, and has held the position of Director of Sales at Terabim since October 2019. Additional roles include Vice President of the International Smart Cities Network and BIM Diploma Programs Instructor at Universidad La Salle México, both commencing in September and August 2023, respectively. Dulce Barocio also contributes to various organizations, including Deputy Director of the Industry Commission at BIM Task Group Mexico, a member of the Marketing and Communication Committee at Iniciativa BIM, and a professor in the BIM Management Master's Program at EALDE Business School. Prior experience in the cement industry includes logistics management roles at CEMEX from 2005 to 2012, focusing on supply chain and marketing strategies. Dulce Barocio holds a Master's degree in International Business Administration from Universidad Nacional Autónoma de México, distinguished with several national awards for thesis work.