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Lawrence Geere is the OEM Sales Manager EMEA at Global Graphics Software, currently looking after technology partners in the EMEA region. With a strong background in product marketing and sales management in the printing and graphic communications industry, Lawrence has held various roles at companies like HP, Kodak, Creo EMEA SA, and Scitex UK Ltd. Lawrence's experience includes managing strategic partnerships, driving channel sales, and overseeing product marketing in Europe, Africa, and the Middle East. Lawrence's journey in the industry started as an Electronics Engineer at GEC Marconi after completing an engineering apprentice program. Lawrence holds a qualification from CIM | The Chartered Institute of Marketing and continues to excel in the field of technology sales and management.