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Ricardo López Serrano

Paid Media Specialist at Global Alumni Education

Ricardo López Serrano has a diverse work experience spanning various roles and companies. Ricardo recently joined Global Alumni in 2022 as a digital and performance marketing professional. Prior to that, they worked at INGUZ FT as a sports instructor starting in 2021. From 2007 to 2022, they held the position of director of communication at ULEG, where they spearheaded communication strategies, managed media relations, and planned content creation on social media. Between 2019 and 2022, Ricardo served as a marketing and sales department consultant at Escuela de Negocios Aristeo, focusing on marketing and communication plans, digital strategies, and enhancing reach and engagement. Ricardo also has experience as a director of sales and marketing at ejecutivos from 2004 to 2007, overseeing sales teams and negotiating advertising deals. In the early stages of their career, they worked in incident management at CATSA (Centro de Asistencia Telefónica S.A.) from 1998 to 2003. Additionally, they served as a team supervisor at MQM - Marketing Quality Management S.L. from 2000 to 2001.

Ricardo López Serrano's education history begins in 1998, when they enrolled at Universidad Complutense de Madrid. Ricardo pursued a degree in Publicidad y Relaciones Públicas, which they completed in 2013.

In 2009, Ricardo attended Fundación Ortega y Gasset to obtain a Master of Business Administration (MBA), although the field of study for this degree is not specified.

Moving forward to 2019, Ricardo enrolled in ThePower Business School, where they completed a program called Programa ThePowerDigitalMarketing, focusing on Marketing Expertise. Ricardo'senrollment at ThePower Business School lasted until 2021.

In addition to their formal education, Ricardo also obtained several certifications throughout their career. Ricardo acquired the TPDM especializaciones certification from ThePower Business School in August 2020 and ThePowerMBA certification from ThePowerMBA in June 2020.

Ricardo also received certifications in fitness training. Ricardo obtained a Certificado en Entrenamiento Funcional and a Certificado en Entrenamiento Personal from Fitness Feda Madrid in July 2018.

Lastly, Ricardo holds certifications in Google Ads. Ricardo received the Certificación en Búsqueda de Google Ads and Certificación en Display de Google Ads from Google in July 2022.

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