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Tiago Caria is a seasoned professional with extensive expertise in digital marketing and medical affairs within the pharmaceutical industry. Currently serving as the Director and Head of Global Medical Affairs Digital Strategy & Engagement at GSK, Tiago has previously held pivotal roles at BIAL as Head of Digital Marketing, Shionogi Europe as Associate Director of Digital and Innovation Europe, and ViiV Healthcare as Digital Marketing Manager. Tiago's career spans various facets of digital transformation, stakeholder engagement, and strategic planning across multiple European territories. With a Master's Degree in Pharmaceutical Sciences from Universidade do Porto and experience in leading teams and initiatives, Tiago has consistently driven innovative solutions and best practices in digital strategy and operational excellence throughout a diverse professional journey.