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Kevin Lee Co-Founded Didit a leading digital-first marketing firm in 1996. He is also the founder of GivingForward.org a cause marketing nonprofit. Kevin invents marketing technology solutions for clients and as independent businesses, including launching We-Care ($8+ million for nonprofits via cause-marketing) and other platforms. Kevin has written 4 books, engaged in 500+speaking engagements, and published 700+ articles on marketing. Kevin received his MBA from Yale and lives in the NYC area.