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Cathy Saraniti

VP New Product Sales Development at GfK

Cathy Saraniti has extensive work experience in media sales and new product sales development. Cathy started their career in 1983 as a Research Director at The Atlantic Monthly and then went on to work at GfK MRI as a Vice President of New Business Development and at Mediamark Research Inc. as a Vice President of New Product Sales Development. Cathy later joined Mediamark Research & Intelligence as a VP of New Product Sales Development and eventually became the Senior Vice President of Media Sales at MRI - Simmons in 2014.

Cathy Saraniti attended Adelphi University, although the specific details regarding the degree obtained and field of study pursued are unavailable.

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