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David Gon is a Digital Marketing Analyst II at Boston Scientific, with a strong focus on corporate website management, digital marketing strategies, and results measurement. With prior experience as a Growth and CRO Analyst at Nova Futura Investimentos and a Social Media Analyst, David has developed expertise in creating conversion-oriented materials, conducting A/B tests, and managing social media platforms. David's career began as a Marketing Analyst at Daniele Banco, where responsibilities included branding, internal communications, and events management. Educational qualifications include a postgraduate degree in Communication and Digital Marketing from ESPM, an Executive MBA in Business Management from FGV, a Bachelor's degree in Advertising from Universidade Paulista, and a Technician degree in Computer Graphics from Saga.