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Brad Roberts has extensive work experience in the field of technical direction and directing for various companies and organizations. Brad started their career in 2015, working for Georgia Public Broadcasting as a Technical Director and Director for shows like "Lawmakers" and "Countdown to Kickoff". In 2020, they joined Warner Bros. Discovery as a Technical Director. Brad also worked for Atlanta Dream WNBA as a Technical Director starting in 2022. Before that, they worked at Georgia State University as a Director/TD from 2019. Brad has also been involved in freelance work, serving as a Television Director, Technical Director, Media Consultant, Advisor, and Instructor for various projects. Brad has freelanced for Georgia Swarm Pro Lacrosse, ESPN, FloSports, and other companies, taking on roles such as Technical Director, Director, Camera Operator, and more. Notably, they directed and served as TD for the first-ever live broadcast of the 2020 Green Race event organized by Amongst It.

Brad Roberts received a Bachelor of Arts (BA) degree in Mass Communication/Media Studies from the University of West Georgia. The specific start and end years of their education are not provided.