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Buck Buchanan has extensive experience in marketing, with a focus on digital marketing and e-commerce. Their most recent role was as a Marketing Director at Geneverse Energy Inc. (Formerly Generark), where they created and maintained a successful brand image and executed marketing strategies across multiple platforms. Prior to that, they worked as a Digital Marketing Director at Katapult and as a Senior Ecommerce Marketing Consultant for various companies, where they developed marketing plans and branding campaigns utilizing both traditional and digital marketing efforts. Buchanan has also held positions such as Vice President of Marketing at Yowza!!, Director of Marketing at National Marker Company, and eCommerce Manager at Reed & Barton. Throughout their career, they have demonstrated expertise in areas such as analytics, affiliate marketing, content marketing, email marketing, and social media. Buchanan also has experience in managing marketplaces such as Amazon, Walmart.com, and Wayfair.

Buck Buchanan obtained a Bachelor of Science degree in Mass Communications - New Media from Towson University.