Ivan M. has extensive experience in media operations and data intelligence across notable global companies. As a MediaOps Manager at Omnicom Media Group from November 2022 to June 2024, Ivan supervised digital media operation protocols across five key pillars, ensuring data accuracy and effective client relationships. Prior to this role, Ivan was the Audience DMP & CDP Manager at Cheil Worldwide from March 2021 to November 2022, focusing on audience reporting and analytics for Samsung Electronics. Ivan also served as the CX Data Intelligence, Innovation Leader at Findasense from December 2018 to February 2021, where responsibilities included coordinating digital intelligence strategies for Grupo Bimbo. Previously, as a Research & Insights Strategist at McCann Worldgroup from September 2015 to December 2018, Ivan developed quantitative and qualitative research methodologies for market insights.
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