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Elena Dempsey serves as the Sr Group Manager of Digital Operations & Owner Marketing at Genesis Motor America since July 2022, focusing on strategic planning and deployment for Aftersales Owner Marketing and managing Service Lane Technology vendors. Prior experience includes roles as Sr Manager of Genesis Digital Operations and Digital Portfolio Planning Manager at Volkswagen of America, where responsibilities encompassed initiative planning for digital customer-facing projects across North America. Earlier positions at Audi of America involved strategic decision-making in Service Technology and management of service-related databases. Additionally, internships at Hasbro provided experience in demand planning and communication with international vendors, complemented by a Bachelor of Science in Global Business Management from the University of Rhode Island.