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Bridgette Ballard

President, Sales & Business Development, Genesis Clinical Diagnostics at Genesis Biotechnology Group

Bridgette joined the GBG team in 2004. As the Vice President of Sales for Medical Diagnostic Laboratories, Bridgette leads a highly functioning national sales force and provides the tools, policies, and processes needed for their ongoing success. She develops and cultivates strategic partnerships, business development strategies, and alliances to drive continued revenue growth and market share. For over 15 years, Bridgette has been a well-known and awarded sales producer in the laboratory industry and has held several leadership positions of increasing responsibility.

Bridgette was born and raised in Ponchatoula, Louisiana. She earned a state scholarship and was later relocated by the United States Air Force to New Jersey, where she found Medical Diagnostic Laboratories.