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David Streiff is an accomplished sales executive with extensive experience in leadership roles within the equipment rental and mobile products industries. Currently serving as Vice President of Sales at Generac Mobile Products North America since November 2017, David has successfully directed sales strategies and identified market opportunities across the US and Canadian markets. Prior to this, David held leadership positions at Generac Mobile Products as National Sales Director and contributed to RSC Equipment Rental and NES Rentals Holdings, Inc. in various managerial capacities, focusing on sales performance and operational efficiency. Starting a career in regional management with Enterprise Rent-A-Car, David honed skills in P&L management and market expansion. David earned a BS in Business and Public Administration from the University of Missouri-Columbia.