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Zé Vieira is currently working as the Co-Founder at Transform since March 2022. Prior to that, they were employed at Growth Institute from 2017, where they held multiple roles including Director of Product and Customer Success, Head of Customer Success, and Customer Success Specialist. At Growth Institute, Zé Vieira focused on improving online course completion rates and coordinating course delivery. Before joining Growth Institute, Zé Vieira worked at AIESEC en México as the Country Marketing Manager, responsible for managing the organization's brand, social media content, and lead generation. Additionally, Zé Vieira also worked as the Global Project Lead for "Train The Marketers" at AIESEC, where they developed and coordinated digital marketing training. Zé also held the position of Marketing Manager at AIESEC Denmark. Zé Vieira's earlier work experience includes working as a Host at Hard Rock International and participating in the Erasmus Mundus Programme as an Exchange Participant.

Zé Vieira has a diverse education history. Zé obtained a Bachelor's degree in Communication, Audiovisual and Multimedia from Escola Superior de Comunicação Social in 2014. Additionally, in 2013, they participated in an exchange program at Masaryk University Brno, focusing on Communication and Media Studies. Prior to that, they completed their high school education at Escola Secundária Severim de Faria, specializing in Sciences and Technologies from 2008 to 2011. Zé Vieira further expanded their knowledge by pursuing a Master's degree in Business Administration and Management at Growth Institute, which they completed in 2023. Zé also obtained a certification in Customer Funded Business from Growth Institute in 2022. Additionally, Zé Vieira received executive education in Artificial Intelligence from Northwestern University - Kellogg School of Management in 2023 and holds certifications in AI Applications for Growth from the same institution and Inbound Certification - Content Marketing from HubSpot Academy. In 2019, they became a Certified Scrum Product Owner® through the Scrum Alliance.