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A 20-year creative industry veteran, Geoff is an Executive Creative Director growing agency brand work from the West Coast. Before joining GALE, he was ECD at TBWA\Media Arts Lab, the bespoke agency for Apple, where he launched the highly anticipated Apple TV+ subscription service and led Apple Music, Apple Card, Apple Pay and AirPods Pro. Previously, Geoff was VP, Executive Creative Director at R/GA, Los Angeles, building brands such as Disney, Nike, PepsiCo, and the Hollywood Foreign Press Association. Passionate about using creativity for good, Geoff co-founded SATURDAY MORNING, a non-profit committed to solving social injustice.