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Matthew Haak has an extensive background in data management and analytics, with experience in companies like Gain Theory, Wpromote, and Butler/Till. With a Master's degree in Management Information Systems, Matthew has a strong foundation in information technology and a proven track record of creating production and development frameworks to support marketing initiatives and measurement. Throughout their career, Matthew has held various titles such as Director of Data, Marketing Data Manager, and Solutions Developer, showcasing their expertise in handling data ingestion, storage, automation, and security.