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Palmer Houchins is an accomplished marketing executive with extensive experience in driving growth and brand awareness in the technology and media sectors. Currently serving as Vice President and Head of Marketing at G2, Palmer leads a global marketing team focused on revenue, product, brand marketing, and communications. Prior experience includes Vice President of Marketing at CallRail, where leadership was pivotal during significant funding rounds and company expansion, as well as various roles at Mailchimp, culminating in Director of Integrated Marketing, overseeing strategies that significantly enhanced brand visibility and revenue. Additional entrepreneurial experience includes co-founding Hear & There, a digital and event marketing agency, and a managerial position at Paste Magazine, contributing to its digital strategy. Palmer holds a Bachelor of Arts in Journalism and History from the University of Mississippi.