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Anastasia Budash is a Lead Market Analyst specializing in Video Entertainment at Futuresource Consulting since November 2022. In this role, Anastasia produces detailed analytical reports on the video entertainment markets in Europe and Asia, providing insights through expert interviews, market sizing, and forecasting for home entertainment segments. Previously, from February 2012 to February 2021, Anastasia held the position of Head of Research at 1+1 Media, overseeing audience research and analytics for the flagship channel and other group channels. Anastasia has also served as a Senior Analyst and Analyst at 1+1, and contributed to the Television Industry Committee as a member of the Technical Committee. Earlier experience includes roles as an Analyst at Inter TV Channel and Market Research Manager at GFK Ukraine, with a Master's degree in Marketing from Kyiv National University of Technologies and Design.