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Benjamin Peterson is an accomplished professional with a diverse background in digital strategy, e-commerce, content creation, and conservation. Currently serving as a Digital & Social Strategist at PetWise, Inc., Benjamin also leads Betta Botanicals LLC as Chief Executive Officer, where independent research and A/B testing have significantly boosted website traffic and revenue. Experience includes content creation for BensAquariums, social media marketing at TheLostCo Bike Shop, and conservation roles at Whatcom Land Trust and Nooksack Salmon Enhancement Association. With a Bachelor's degree in Environmental Science from Western Washington University, Benjamin has demonstrated a strong commitment to sustainability and effective communication across various platforms.