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Filipe A. is a seasoned digital marketing professional with extensive experience in campaign management, media planning, and budget control. Currently serving as a Senior Digital Marketing Analyst at Fundação Cásper Líbero since March 2023, Filipe A. oversees media planning for internal clients while managing budgets across various brands. Previous roles include Senior Marketing Analyst at Cogna Educação, where campaign optimization for multiple digital and offline media was a key focus, and Agency Account Manager at Google, specializing in Google Ads. Filipe A.'s career began with positions as a Digital Marketing Assistant and Intern, with foundational skills developed at Wunderman Thompson. Filipe A. holds a Bachelor’s Degree in Advertising and Marketing from Centro Universitário FMU | FIAM-FAAM and a Major in Human Resources Management from Universidade Paulista.