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Rob Schoonover has over 28 years of work experience, starting in 1993 as a Runner for the Cincinnati Reds. Rob then worked as the Assistant Director - Sales for the Cincinnati Cyclones before becoming the Director of Promotions and Game Day Operations for the same organization. In 1996, they joined Clear Channel Communications as an Event Producer and later became the Director of Non Traditional Revenue. From 2003 to 2006, Rob worked as the Sales Marketing Manager and the Director of Digital Marketing for WXIX-TV. Rob then joined Kentucky Speedway in 2013 as the Marketing Director, overseeing marketing strategy and development, media buying, creative aspects, marketing budget management, and marketing data analysis. Currently, they are the Marketing Director for Full Throttle Adrenaline Park & Event Center.

Rob Schoonover attended Bowling Green State University from 1987 to 1991, where they obtained a Bachelor of Science in Education with a focus on Sport Management. Prior to that, they attended Beavercreek High School, but no specific degree or field of study information was provided.