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Andrew Potkewitz is a seasoned marketing and strategic alliances executive with extensive experience across multiple industries. Currently serving as VP of Global Marketing & Strategic Alliances at Fulcrum Digital Inc since January 2023 and VP of Marketing & Strategic Alliances at Fulcrum Commerce since December 2021, Andrew has held key roles in partnership development and brand marketing at Overdose., mediaspa, and Covidien. Andrew's career began at The Home Depot, advancing from Sales Associate to Department Manager, showcasing strong leadership and sales proficiency. Andrew holds educational credentials from Colgate University and the University of Connecticut, complemented by early formative education at Rye Country Day School.