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Lea Hersche is a Senior UX Researcher at FRIDAY Insurance since October 2022, previously serving as a Customer Experience Manager at DKB | Deutsche Kreditbank AG from September 2020 to October 2022 and as a Junior Consultant at Stimmt AG from August 2017 to August 2020. Earlier experience includes a role as Receptionist at ISS Facility Services Holding GmbH from January 2015 to August 2017 and conducting a bachelor's thesis at Profacts from October 2015 to June 2016, focusing on the comparison of implicit attitude measures regarding their predictive validity. Academic credentials include a Master of Science in Social, Economic, and Decision Psychology from the University of Basel (2016-2019), a Bachelor of Applied Science in Applied Psychology with a focus on Work, Organizational, and Personnel Psychology from the University of Applied Sciences and Arts Northwestern Switzerland FHNW (2013-2016), and an exchange semester in Psychology at Université de Bordeaux (2015).