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Dallas Hellmers is a seasoned professional with extensive experience in customer experience and brand management. Currently serving as the Customer Experience Manager at Frida since October 2022, Dallas has also held the position of Brand Manager at Place Showroom since September 2014. Previous roles include Account Manager positions at both Katie May and Designer Consulting Co-op, as well as a Public Relations Intern at Chic Little Devil PR. Dallas began a career in merchandising as an intern at Haven Boutique and served as an Executive Assistant at Bread and Cie. The educational background includes a Bachelor's Degree in Fashion Marketing from the Art Institute of California- San Diego and a Bachelor of Arts in Sociology from Rutgers University.