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Lynne Doner Lotenberg is an experienced professional in communication campaign research and evaluation, currently serving as Senior VP at Fors Marsh since July 2022. Lotenberg has held various significant roles, including being an Advisory Board Member and Co-Editor for Social Marketing Quarterly since 2007. As the Founding Principal of Elucidate Change LLC from April 2015 to June 2022, Lotenberg led a consultancy focused on social marketing and communication strategies. Previously, Lotenberg was the CEO of Hager Sharp, where strategic planning and research capabilities were expanded. Lotenberg also founded The Doner Lotenberg Group and held pivotal roles at USDA and Porter Novelli. With advanced degrees in Mass Communication and Advertising from the University of Florida, Lotenberg possesses extensive knowledge in using marketing principles to drive social change.