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Paula Martinez Fernandez possesses extensive experience in business development and sales across various industries. Currently serving as a Senior Business Development Representative at Formalize, Paula focuses on compliance platforms and has been recognized for contributions in the whistleblower software sector. Previous roles include Sales Development Representative at Stefanini EMEA, where Paula contributed to a wide range of services, and Digital Marketing and Business Development at Groupe PSA, where responsibilities involved communication strategy and web management. Additional experience encompasses commercial development at COMERCIAL UDRA SA, educational roles at Kids&Us, and sales technical support in marketing campaigns at grupoSky. Paula's career began in retail with adidas. Academically, Paula holds a Master's degree in Digital Marketing and E-Commerce from thePower and a Bachelor's degree in Primary Education from Universidad Complutense de Madrid.