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Dave Williams is an accomplished retail professional with extensive experience in the sports fashion industry. Currently serving as Head of Retail at JD Sports Fashion since July 2024, Dave previously held the role of Retail Director and Head of Retail at FOOTASYLUM. Prior to that, Dave worked at Pentland Brands - FITCO as Managing Director and Commercial Director. Dave's career began at JD Sports Fashion plc, where responsibilities included project management for store openings in The Netherlands and operational management. Earlier roles also include Regional Manager at Republic (Retail) Ltd and various positions at JD Sports Fashion, including Area Sales Manager and flagship store manager at Oxford Street, London. Educational credentials include a Bachelor of Technology (BTech) in Automotive Engineering Technology from Canterbury College.