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Louise Boothroyd is an accomplished professional with extensive experience in client engagement, account management, and digital marketing. Currently, as the Director of Client Engagement and Growth at Foolproof, Louise leads the UK Client Engagement team, overseeing client relationships, contracts, and sales pipeline development. Previous roles include Senior Account Director at Foolproof and Manager of Product and Service Design at Palladium Digital Group, where Louise applied digital solutions and led client communications. Louise has contributed to the British Interactive Media Association's Client Services Council and has held various account management positions across notable agencies, managing projects for brands like EDF Energy, LEGO, and Burger King. With a BSc in Social Psychology from Loughborough University, Louise combines strong analytical skills with a focus on client relationships and team development.