Bianca R. has a diverse range of work experience in marketing and event management. Bianca has worked as a Marketing Director at FMI- The Food Industry Association, where they directed a team responsible for strategic content delivery and achieved high member satisfaction and renewal rates. Bianca also significantly increased non-dues revenue through targeted research campaigns.
Prior to that, Bianca worked as a Sr. Marketing Manager at FMI, where they implemented a marketing automation system that improved email engagement, content strategy, and membership satisfaction. Bianca achieved high open and click-through rates for a large community.
Bianca worked as a Channel Marketing Manager at Défoncé, where they established new accounts, increased sales in the top account, and implemented digital marketing campaigns. Bianca also played a key role in the marketing strategy of an infused cannabis chocolatier startup.
Bianca has experience in managing marketing initiatives and events as a Marketing & Event Manager at Eat Real Festival and as an independent contractor. Bianca successfully managed partnerships, vendors, programming, and content development.
Bianca's earlier experience includes working as a Director of People Operations at JUST, where they played a significant role in the company's growth and managed operational assets worth $90M. Bianca also worked as a Marketing and Events Manager at Looney Labs.
Bianca'scareer started as a Program Coordinator at NAMI, where they gained experience in program coordination.
Overall, Bianca R. has a strong background in marketing, event management, strategic content delivery, and team leadership.
Bianca R. holds a Bachelor's degree in Marketing Management from Virginia Tech. Bianca attended this institution for an unspecified period of time. In July 2023, Bianca R. received a certification in Digital Marketing: Customer Engagement, Social Media, Planning & Analytics from Columbia Business School Executive Education. No other information regarding their education history is provided.
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