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Sam Almutair has a strong background in market research and client services, with over 20 years of experience in the industry. Sam currently serves as the Chief Operating Officer at Fonto since July 2021 and previously held the same position at Humaniti since February 2018. Prior to that, Sam worked at Millward Brown, where they held various roles including Head of Millward Brown Australia from April 2016 to April 2017, Head of Client Services, Australia from November 2013 to March 2016, and Client Service Director from August 2011 to October 2013. Sam also gained experience at Millward Brown Melbourne as a Client Service Director from June 2008 to July 2011, at Millward Brown Sydney as a Group Account Director from January 2004 to May 2008, at Hall & Partners UK as an Account Director from January 2001 to October 2003, and at Sponsorship Research International as an Account Manager from January 2000 to December 2000. Sam started their career at Millward Brown as a Senior Account Executive from September 1997 to December 1999. Overall, Sam Almutair has a diverse and extensive work experience in various leadership roles within the market research industry.

Sam Almutair studied at the University of Warwick from 1993 to 1996, where they pursued a Bachelor of Arts degree in Politics & Sociology.