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Joonas Saukkonen

Business Lead at Fonecta Oy

Joonas Saukkonen has a diverse work experience in the field of digital marketing and advertising. Joonas started their career at Collector Bank, where they held various roles such as Factoring Team Member, Digital Brand Manager - Finland, Project Manager, and Brand Manager - Finland. In these positions, they were responsible for managing marketing activities, executing digital campaigns, and coordinating brand launches.

Later, Joonas joined Fonecta Oy as a Digital Operations Manager and eventually became the Head of Digital Marketing Solutions. In these roles, they managed digital marketing consultancy operations, including setting objectives, measuring performance, and overseeing team competence. Joonas also worked closely with sales, product development, analytics, and clients to ensure the success of digital marketing campaigns.

Overall, Joonas has a strong background in digital marketing strategy and execution, with experience in managing teams and delivering successful marketing initiatives.

Joonas Saukkonen's education history includes a Bachelor of Science (B.Sc.) in Economics and Business Administration with a focus on Marketing Management from the University of Vaasa, which they obtained between 2008 and 2013. Joonas continued their studies at the same university and obtained a Master of Science (M.Sc.) in Economics and Business Administration with a specialization in Marketing Management from 2011 to 2014.

As an exchange student, Joonas also had the opportunity to study at San Diego State University in 2011 for a short period, focusing on International Studies.

In addition to their formal education, Joonas has acquired various certifications to enhance their professional skills. These certifications include being a LinkedIn Certified Marketing Insider, completing Salesforce DMP Strategic Learning and Tactical Learning for Publishers, obtaining certifications in various aspects of DoubleClick, such as DoubleClick Bid Manager Mobile Fundamentals, DoubleClick Search Fundamentals, DFP Fundamentals for Traffickers, and DoubleClick Campaign Manager Fundamentals. Joonas has also obtained certifications from Google, including Google Analytics, Google AdWords Search, Google AdWords Video, Google AdWords Display, and Google AdWords Mobile. Furthermore, they completed the Inbound Certification from HubSpot and participated in the Great Specialists with excellent Business Skills program offered by Fonecta Oy.

Joonas continues to pursue professional development by obtaining additional certifications, such as LinkedIn Content and Creative Design, LinkedIn Marketing Strategy, and LinkedIn Marketing Solutions Fundamentals, all obtained in 2022.

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