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Sandra Rodulfo Pérez is a seasoned marketing and communications professional with extensive experience in health, wellness, and advocacy. Currently serving as the VP of Health, Wellness & Advocacy at Flytedesk since August 2023, Sandra oversees ad inventory across numerous college campuses to engage students effectively. Prior roles include Sr. Director of Brand Marketing at Planned Parenthood Federation of America, where Sandra built a seven-member team to enhance brand awareness and trust, and Vice President of Marketing & Communications for Planned Parenthood Great Northwest. With a strong background in strategic communications for various organizations, including the University of Miami and Make-A-Wish Foundation, Sandra has successfully led initiatives to support organizational missions, drive fundraising, and promote community engagement. Educational qualifications include a B.A. in Psychology from Florida International University and graduate studies in Communication and Media Studies from the University of Miami.