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Rachael Hosein serves as the Chief Product Officer and Chief Creative Officer at Flipside XR, a metaverse social media platform focusing on imagination, since April 2014. Additionally, Rachael co-founded and organizes The Alternate Reality Club, a Winnipeg-based XR meetup for developers and enthusiasts, starting in September 2015. Previously, Rachael was the Digital Media Director and Lead Designer at the Centre for Education and Work from October 2009 to April 2014, where responsibilities included managing and executing dynamic e-learning content and multimedia production. Rachael holds a degree in Digital Multimedia Technology with a focus on Motion Graphics from RRC Polytech, completed between 2007 and 2009.