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Haley Martin is an accomplished marketing executive with extensive experience in diverse industries, including aviation, hospitality, and technology. Currently serving as SVP of Marketing at Veryon since April 2022, Haley focuses on enhancing aircraft uptime. Prior roles include SVP of Marketing at Trux, where process efficiencies were optimized, and Sr. Director of Marketing at ALICE, where a demand generation framework led to a significant increase in marketing-sourced pipeline. Previous experience includes VP of Marketing positions at AMTdirect and AvidXchange, where strategic initiatives fueled substantial growth, as well as roles in sales and marketing management in the hospitality sector. Haley holds a Master of Business Administration in Marketing from Gardner-Webb University and a B.S. in Business Marketing from the University of South Florida.