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In partnership with the agency's TRUE Global Intelligence practice, Cohen is in charge of expanding the agency's data transformation strategy, designed to increase the business impact of campaigns by putting the power of advanced data tools directly into the hands of all communications counselors. Cohen took his current role after leading FleishmanHillard's New York office since 2015, establishing the office as a growth driver and global client leadership hub across four key sectors – Financial and Professional Services, Technology, Healthcare and Consumer. Cohen joined FleishmanHillard in 2014 to lead social and digital for the firm's eastern region before being appointed General Manager of FleishmanHillard NY.