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Rob M. has a diverse work experience spanning several roles and companies. Rob is currently serving as the VP of Data & Analytics at FitXR since January 2023. Prior to that, they worked at Lyst from 2018 to 2022, where they held various positions including Director of BI & Analytics, Lead Analyst, Senior Data Analyst, and BI Analyst. In these roles, they were responsible for overseeing the analytics function, managing embedded analytical resources, conducting growth and product analytics, and leading ad hoc BI projects. Before joining Lyst, Rob worked as a Data Analyst at Veolia from 2017 to 2018. Rob also served as a Geophysicist at ENGIE from 2014 to 2017 and as an Analyst at the same company from 2012 to 2013.

Rob M. has a Bachelor of Science (BSc) Hons degree in Geography and Geology from The University of Manchester. Rob also holds a Master of Science (MSc) degree in Structural Geology with Geophysics from the University of Leeds.