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Andrea Baba is the co-founder and CEO of FITCO. Andrea was previously with Equitas Partners, where they served as Finanzas Corporativas from July 2015 to December 2015. Prior to that, they were with Zumba Perú Move, serving as Socio fundador y CEO from January 2014 to December 2017. Andrea began their career at Citi, where they worked in Treasury and Trade Solutions (TTS) from December 2013 to November 2014.

Andrea Baba has a degree in Economics from Universidad del Pacífico (PE) and a Masters from Maastricht University School of Business and Economics. Andrea also has certifications from Coursera in How to Finance and Grow Your Startup – Without VC and from HubSpot Academy in Inbound Marketing.

Bruno Rodríguez Aramayo - Associate Product Manager, Hugo Calderón Fajardo - Senior Sales Account Executive, and Juan Carbajal Paxi - CTO report to Andrea Baba.