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Drew Geldart is an accomplished marketing professional with extensive experience in the financial services sector. Currently serving as Senior Marketing Manager at First West Credit Union since June 2014, Drew has led initiatives in digital customer acquisition and product adoption. Previous roles include Enterprise Marketing Manager and Marketing Business Partner at First West Credit Union, where Drew spearheaded major marketing strategies and developed innovative programs. Other notable positions include Director at Launch Kelowna, Product Marketing Manager at Central 1 Credit Union, and Director of Brand for the Association of Integrated Marketers. Drew's marketing expertise was further honed at Karo Group and through early roles in Australia, supported by a comprehensive education in marketing, PR, and economics from Monash University.