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Michael Halsey is a seasoned operations executive with extensive experience in optimizing supply chain and operational processes across multiple industries. Currently serving as Chief Operating Officer at First Step Beverage since August 2014, Halsey has led innovative OMNI channel development initiatives and engineered cost-effective Direct Store Delivery solutions. Previously, as VP and COO at KonaRed, Halsey revamped operational infrastructure and implemented e-commerce solutions that significantly boosted revenue. Halsey's tenure at Best Buy as Global Retail Supply Chain Director included a strategic overhaul that yielded a $10 million cost reduction, while time as District Manager and Regional Operations at Target Stores focused on talent development and operational efficiency. Halsey’s collaborative approach with consulting firms has further driven improvements in productivity and expense management throughout their career.