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Elan Mevasse serves as the Director of Consumer Banking Products at Finfare since May 2024, focusing on the design and deployment of consumer banking products, including checking and savings accounts as well as debit and credit cards. Prior to this role, Elan was the Head of Banking Solutions at Very Good Security, responsible for product and solution delivery for financial institutions. Elan's extensive experience includes leadership positions at City National Bank, overseeing consumer credit cards and payment innovations, and serving as CEO of VRAY Payment Solutions, which provided secure payment software. Elan has a solid foundation in banking and payment solutions, strengthened by academic qualifications, including an MBA in Marketing and Strategy from the Middlebury Institute of International Studies and a BA from UCLA.