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Greg Van Horn is an accomplished entrepreneur and marketing expert with extensive experience in launching and leading digital brands. As the CEO and Founder of Launch Potato since 2014, Greg has focused on enhancing consumer discovery and connection with products and services across various stages of the customer journey. Additionally, Greg serves as CEO and Founder of FinanceBuzz, a company that aims to promote financial independence. Greg also invests in CollegeBacker and advises Traverse Data, Inc., leveraging expertise in data aggregation and marketing optimization. Prior to these roles, Greg co-founded Acquinity Interactive and held key marketing positions at mVisible Technologies, Blogster.com, eMagazines.com, and PC Security Shield, showcasing a strong background in online marketing and technology infrastructure development.